Westchester Web World

You and I are living at the best time to start an internet business. The technology of the internet has made it possible for anyone with small amounts of time, experience, and capital to start a business that enables them to live the life they always dream of. Tools available to us in today’s online market were nonexistent a mere 10 years ago and it’s just going to get better. Read more »

Popularity: 76% [?]

What is social media? You have heard the terms social networking, Web 2.0, and social media, but what are they and what is the difference? And what do these have to do with business? And even more important, how do they relate to me building relationships?

Well, they are all related and they are fast becoming an integral part of business marketing plans. Let’s start with defining some terms and then explain why you would want to be involved with them. From there, we will identify the importance of incorporating some social marketing techniques into your relationship building strategy. Read more »

Popularity: 53% [?]

There is a need in all humans to feel connected with one another, to interact with others and to be able to relate to another person. Social media optimization thrives on that need. Social media is all about communication. Its about sharing perspectives, insights, experiences and opinions with one another via blogs, wikis, message boards, and videos.

While SEO is still an effective means to gain traffic, the web is no longer two dimensional. It has evolved. Its become increasingly interactive, taken on a three dimensional shape. One that caters to our visual and audio senses, and allows web browsers to have more control over what they see, hear, and, what is hot. Search engines alone no longer determine what is popular. This is great for net marketers in a number of ways. Read more »

Popularity: 56% [?]